Last year Wind-Up records made a bold business move by selling most of their catalogue and the rights to several of their different artists among them Creed, Evanescence and Seether. It gave the label some immediate cash, but it took away from their overall revenue and company worth. Alternative Addiction recently spoke with Seether drummer John Humphrey about the group's new album, Isolate and Medicate, the switch from Wind-Up to Concord Music Group, and how he got the news on the change.
"We were scared at first," recalled the drummer on the events of last year. "We had no say in it. We got a call, in fact I think we found out through AP or something - we weren't contacted personally. We found out we were sold to this conglomerate along with the catalog of Creed and Evanescence. We thought that was it for Seether and that we were going to have to live off of our old stuff. But we found out that they wanted us to do a new album and to go into the studio and to continue to do what we do. As an added bonus they've been really behind us. They've been busting their ass doing everything they can to promote the album. I would have to say that everything's worked out for us It's a better place for us musically and otherwise. It was scary at first, but so far it's turned out to be a blessing in disguise," added Humphrey.
Not only did Concord want Seether to keep making new music, they wanted them to recreate some of the magic that they'd made on previous albums. That's why they had the band work with critically-acclaimed producer Brendan O'Brien again on their latest album.
Having worked with him before we knew what he'd like and what he wouldn't like. We knew how he likes to make every song as strong as it could possibly be. We don't try to make every song a single, but we try and make it as good as it can be. We do what comes' naturally. If it's heavy and melodic both, we love that. If it's melodic or heavy, it's whatever works. This album has all of those elements that the band has carried over from the first album. I think Brendan's helped us come closer to what Seether's true sound is. There's no pressure when working with Brendan. He just kind of allows us to be who we are.
You can get the new album from Seether, Isolate and Medicate now.