In typical Radiohead fashion, bucking all conventional music industry trends, Radiohead released their new King Of Limbs this week on their website without any prior promotion. Starting yesterday (Feb 18) the album was made available for digital download exclusively at the website http://thekingoflimbs.com.
King Of Limbs is Radiohead's eighth album, following up In Rainbows which was released through the band's website in October 2007 as a digital download for which customers could make whatever payment that they deemed appropriate, including paying nothing at all; the site only advised, "it's up to you". the band's unusual strategy received much notice within the music industry and beyond, due in large part due to the fact that 1.2 million downloads were reportedly "sold" by the day of release.
With a short announcement via its website, the band suddenly revealed its new album would be released Saturday (2/19) as a set-price item available in MP3, CDquality WAV format and as a "newspaper" vinyl/CD/artwork package that would be shipped in May.
Much to everyone's surprise, the album's digital version was then pulled back one day and released Friday morning alongside the music video to first single Lotus Flower.
Featuring only 8 songs, the album reportedly bridges Radiohead's many different styles, mainly streamlining its three most experimental recordings: Kid A, Amnesiac and In Rainbows.